As founder and chief troublemaker at Big Blue Moose,
Robert helps marketers become storytellers.Author of the book Managing Content
(CMI, 2011), and a recognized expert in content marketing,
digital media and the social Web, Robert innovates creative and technical
strategies for a wide variety of clientele. Robert is the Strategist in
Residence and Brand Advisor for the Content Marketing Institute, as well as a
featured writer and guest blogger for various online magazines.