Ann heads up all of the content at MarketingProfs. As the first Chief Content Officer in the world, she is a veteran of creating and managing digital content to build relationships for organizations and individuals. She is the author of the brand-new book Everybody Writes (Wiley, 2014) and co-author of the best-selling book on content marketing, Content Rules (Wiley, 2012). Previously, Ann was the co-founder of ClickZ.com, one of the first sources of interactive marketing news and commentary. Prior to that, she spent more than a decade as a business editor, writer, and journalist for (among others things) the Boston Globe.